The New Year is a great time to start a startup. It’s like starting a new chapter! These days, it’s easy to validate your startup idea. With the emergence of new no-coding platforms, now is the best time to start a startup at a fraction of the cost.
While there are so many great platforms out there, each has pros and cons. WordPress is one of the most developed and supported platforms, and I have been a long-time user since the early days. I have spent a lot of time troubleshooting and ensuring that WordPress works at scale with thousands of users.
WordPress has two versions: WordPress.org, where you host with a hosting company, and WordPress.com. This article specifically talks about WordPress hosted on your own with a hosting company. This option is often the best, as you own all your digital assets, making it worth investing in hosting early on.
Here are the top reasons why you should choose WordPress over any other platforms out there:
1. WordPress is a growing platform!
There are millions of website that are powered by WordPress and they scale to millions. Want to know some famous site hosted on WordPress? For example, PlayStation hosted hosted a great blog on WordPress. They have thousands of users, if not millions!
2. Extremely SEO friendly.
WordPress has one of the most well developed ecosystem for SEO. For SEO optimization you can use what’s called “plugins” which are little application in WordPress that add functionality to your site. Yoast is one of the best plugin for you to try and optimize your WordPress site. It has over 5 million active installation!
3. Well-supported community
WordPress has an incredible community on the internet and there are many great developers working on projects and new website. Chances are with just a Google search you can get the stuff you need for your website. It has a deep forum as well to dig into it a big deeper.
4. Extremely versatile
Want to add a forum to your site? No problem! Want to set-up your email marketing with MailChimp? No worries! You can do all of these with minimal code and using plugins.
5. Minimizes development
If you’re an entrepreneur and looking to get your MVP out fast, this can work really well. Many startups started simple WordPress site. The best example would be Groupon which started a blog to share the best deals. You can always switch platforms later but for most startups this can work really well. It also helps you minimize development cost and building the wrong thing! If you put out an MVP out there and there’s no market response who really cares!
6. Scale to millions with optimized hosting
There are so many great hosting out there that can help you scale your website. I wrote previously on Top WordPress here. In particular, using platforms such as Kinsta as it’s one of the best hosting options. If you’re just starting out an introductory plan works really well. You can also try other cheaper hosting options and then later switch. One example would be Hostinger. Hostinger is one of the most reliable and affordable solutions out there.
7. Best Content Management system on the internet
You want to focus on finding paying customers for your MVP, not spend times on technicality to update your logo. With WordPress you can do this super fast without much backend work!
While of course with any platform there will be many challenges you have to figure out what works best for your website and your business. If you enjoyed this article, you will love our community.
